You’ve started your business.

Maybe…You’ve worked your business (for a few years).

and I’m sure You’ve marketed your business.

But…Do you know how to operate your business?

There are a lot of entrepreneurs who are “flying by the seat of their pants.” They’re trying to build a profitable cash-rich business without any structured entrepreneurial training or specific instructions. Flying by the seat of your pants means you make things up as you go along – you are basically just winging it. “Winging it” and “Guessing Games” can kill a business. Remember, freedom, flexibility and a 6 or 7-figure bottom line aren’t just given to you. It takes Clear and Concise Action.

No more excuses.

Red Diamond: Preparation Blueprint
Course Number: 001-0-PC-T
Entrepreneurial Education Units: .2
Entrepreneurial Development Units: n/a
Level: 1-Preperation
Next Course Date: May 1
Time: 4:00-5:15pm Eastern
Format: Teleclass
Materials: PDF Workbook
Non-Student:  $79
Registered Students: $0 (Become a student of entrepreneurship)


Join me for Getting to the CORE of Business® Course

This is not your typical lecture based course…This will be a LIVE interactive training!

Clear and Concise action is centered around learning how to operate your small business and take complete ownership of daily activities. Once you’ve taken ownership, it’s a matter of taking strategic action steps to create perpetual motion within your business; in other words…you have to Get to the CORE of Your Business!®

Getting to the CORE of Business® is about engaging in a strategic process and building your full Small Business System.™ Our CORE concept is designed to give you the infrastructure you need to protect you from outside forces that can hinder your progress, and to build a business that is profitable, perpetual and cash-rich.

When I say, “getting to the CORE of business,” I’m referring to your responsibility as a business owner to build a solid business that produces income, cash, profits, and wealth consistently over time. In order to get to the CORE you have to engage in a strategic journey which involves a systematic process we call The Red Diamond Blueprint Model.™

The Streamlined Well-Oiled Small Business System

The first thing we’ll tackle in this course is Business Model Development and defining your Small Business System.

The main thing I want you to understand…eventually you will come to a crossroads (every successful business owner does) and it will be time to choose to do the “operational” work for your small business…or not. When you come to that crossroad, I want you to be ready to take the right path and “be able” to choose to move forward (there are many obstacles that can keep you from making the right choices in business).

If you’re in business (no matter how long) and need to understand how to operate your small business beyond starting, growing, marketing and working, then this course if for you!

Join me and discover:

  • Why most Entrepreneurs are doing operational planning wrong.
  • The most common mistake about the steps to sustainability, more personal income and business profits ($$$) that is very simple to fix.
  • The most important Infrastructure Systems that allow your business to run like a well-oiled machine.
  • My personal three no-fail strategies to Focus, Fully Engage and Finish (multitasking is out; finishing what you started is in!).
  • Why Focusing on your Core Competencies Builds Cash Flow.
  • How to Measure and Analyze the success of the business as a whole.
  • How to Design and Implement Your Strategic Blueprint, the (real) Entrepreneur’s Plan.

This course was created to show you how to build business operations and infrastructure that’s perpetual – meaning everlasting – that allows your business to become profitable, maintain positive cash flows, and grows exponentially.

Take this course and let us show you what Getting to the CORE of Business® is all about!

Course Content

  • Introduction: What Does “Getting to the CORE of Business®” Really Mean
    The process of getting to the CORE (understanding your business in its raw form and building from there) can be lonely, confusing, and frustrating because you don’t know what’s there until you get there. I’ll share the “CORE details” of our Getting to the CORE of Business concept including the new “Getting to the CORE of You” steps. You can’t get to the CORE without getting prepared – we’re going to discuss your business and the owner (that means you) and how both can affect your business’ success.


  • Section 1: Organize Your Small Business Components to Function Like a Well-Oiled Machine
    There are a total of 10 main components that make up a small business. I’ll discuss how to define and analyze each component and create a focused business model that’s operationally sound in order to ensure each component can work interdependently and independently if the need arises. The process of building your Small Business System Components is not a process that is a one time deal, it is a continuous process that all business owners need to implement in their business life that needs to be cultivated, customized, and organized based on the vision you seek.


  • Section 2: How to Operate Your Business Day by Day, Month by Month and Year by Year
    Operating your business each and every day is dependent on the internal operations of the business. Strategy and Systems coupled together creates the framework for your business model. The business model is then executed by business operations. Business Operations is supported by the buisness’ infrastructure. I’ll show you how to define your infrastructure that will help you engage your business in only those activities that bring in the most profits and consistent cash flows (we must ensure you’ve identified a solution that fulfills a need in the market you’ve chosen). Infrastructure allows you to sustain hard times, and make it through the roller coaster ride of business ownership. The key is to create a roller coaster that you don’t get sick on and you want to ride it over and over again screaming and having fun! Don’t worry, I make this very simple and approachable for entrepreneurs who take this course.


  • Section 3: Marketability, Culture, and Brand…Cultivating the “DNA” of Your Business
    The word culture, generally refers to patterns of human activity and the symbolic structures that give such activity significance. In business, Culture is “The foundation of why you’re in business and the framework for how you do business.” A Business Culture consists of five elements that are “practiced and passed on to the business team.” I’ll discuss why this step is so important and how to tie your business’ marketability, culture and brand development together in order to set the standard of behavior for you, your team and your business. Once you’ve created and have begun practicing your CORE Culture, you’ll see a positive change in your business almost instantly!


  • Section 4: The Six Diamond Blueprints and How to Apply Them As Building Blocks to Systems and Process Implementation: Strategy, Business, Technology, Financial, Human Capital and Marketing
    As an entrepreneur, your goal is to operate a business that is viable, profitable and durable. One of the keys to operating a business efficiently is recognizing that the product or service you offer doesn’t make the business. The business is all of the systems and structures that are built up to support whatever product or service you sell. But in order for the business to prosper based on the systems and processes you’ve built, you have to conduct a comprehensive analysis of the structure and success of those systems and processes. I’ll show you step by step how to use each blueprint to build systems and process for your Small Business System components to function properly.


  • Section 5: How to Create a System for Generating a Consistent Pool of Buying Customers/Clients
    Marketing plays a vital role in successful business ventures. How well you develop a plan that markets your business will ultimately determine your degree of success or failure. A successful marketing program starts with creating your basic engine for acquiring qualified prospects and communicating with them on a consistent basis. I’ll share and tried and true process for determining the best marketing activities that will not only bring in money but also consistent profits and cash flow over time.

Getting to the CORE of Your Business® will transform your thinking, upgrade your skills, and breathe new life into your business.

It’s time to Engage…

**IMPORTANT**You must have your own business offering services and/or products that you sell directly to consumers or businesses to benefit from this course.

Get Registered:
Level: 1-Preparation
EEUs: .2
EDUs: 0
Next Course Date: May 1
Time: 4:00-5:15pm Eastern
Format: Teleclass
Materials: PDF Workbook
Non-Student:  $79
Registered Students: $0 (Become a student of entrepreneurship)

Space is limited, so if you sign up and find you cannot attend, please email Customer Service and let us know.


Refund Policy:

Your investment includes materials and training.

• You may transfer your course payment to another course if course is cancelled.
• Refunds for course registration are only given if the course is cancelled.
• If you’re not satisfied with your course you may contact our administrator to discuss.

If you have any questions about this course or need to talk to a business advisor, call our office or email customer service.

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